In light of the BBC’s recent documentary highlighting deceitful whisky investment companies, it’s more important than ever to understand who you’re investing with. At Tomoka Fine & Rare, we welcome the increased scrutiny. Transparency is long overdue in a growing industry where, sadly, not every firm operates with integrity.
The surge of interest in whisky cask investment has attracted both seasoned investors and opportunistic scammers. While this kind of exposure may be unsettling, it ultimately shines a light on reputable businesses and drives the bad actors out. That’s a good thing — for all of us.
At Tomoka Fine & Rare, we believe investing in whisky isn’t just about financial potential — it’s about confidence, credibility, and clarity at every step. Here’s how we ensure your peace of mind.
1. Complete Transparency
From day one, we provide full clarity on your holdings, pricing, and the movement of your casks. You’ll always know exactly what you own and where it’s stored.
2. Direct Access to Bonded Warehouses
You’re welcome to speak with — or even visit — the bonded warehouse where your casks are held. Seeing is believing.
3. Private Client Accounts & Delivery Orders
We can arrange for your casks to be moved to a bonded warehouse that offers a private client account, issuing delivery orders in your name for extra security.
4. Individually Tracked Casks
Every cask we sell has a unique, traceable cask number. No guesswork, no ambiguity.
5. Certificates of Ownership
A number of our partner distilleries issue certificates directly to our clients, confirming legal ownership of your cask(s).
6. Physical Presence
Unlike many firms, we operate two retail stores. You’re always welcome to visit us in person, have a conversation, and explore our portfolio first-hand.
7. Established Track Record
With over 13 years in the industry, we’ve built a reputation on trust, expertise, and long-term relationships.
8. Exclusive Distillery Access
We offer clients behind-the-scenes distillery tours through our close partnerships — letting you experience where and how your whisky is made.
9. In-Person Tastings & Events
Join us at our shops for whisky tastings and investor gatherings — another way we connect directly with our clients.
The recent BBC coverage has brought to light the worrying tactics used by illegitimate firms. Be cautious of:
🚫 No physical address or storefront
🚫 No access to warehouse records or cask numbers
🚫 No certificates or delivery orders
🚫 Pushy sales tactics or promises of guaranteed returns
🚫 No verifiable trading history
These are red flags. Trustworthy businesses will always offer documentation, traceability, and in-person support.
We understand that trust is earned, not claimed. At Tomoka Fine & Rare, we’re here to answer your questions, show you around, and help you invest with confidence. Our door is open — visit us in London, or speak with our team any time.
Let’s keep raising the bar for transparency in whisky investment — together.
Access our whiskey guide for the latest on cask whiskey ownership.
